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Most-Read Stories of 2015

PostPress

With a full year of PostPress magazine under our belt and work on the first issue of 2016 well underway, we paused to see the topics with which our readers spent the most time in 2015. We found that readers often check through our archives of The Binding Edge and InsideFinishing. The following stories, published in 2015, were the top reads for nearly 35,000 visitors to the website.

  1. Sheet-Fed Foil – Hot and Cold!
    With the variety of manufacturing options available to add multi-sensory packaging effects, brands across all industries are beginning to branch out and use foils. One of the most talked about points of confusion is the difference between hot foil and cold foil, along with the pros and cons of each method.
     
  2. Digital Print Challenges the Binding and Finishing Process
    Keep the customer happy. That’s the mantra for printers, finishers and equipment manufacturers alike. With the rise in use of digital printing and its growing popularity, keeping the customer happy comes with a whole new set of worries for postpress experts.

     
  3. Demand on the Rise for Sheet-Fed Rotary Diecutting
    With growth in the digital printing marketplace and shorter runs on more conventionally printed materials, there has been an increased demand for diecutting, kisscutting, scoring and perforating for these types of applications. Sheet-fed rotary diecutting, utilizing a magnetic cylinder and flexible steel plates, has found a home, meeting the needs of direct mail, short-run greeting cards and folding cartons, presentation folders, kisscut labels, door hangers and much more.

     
  4. Print Influencer: Jeff Gomez
    Jeff Gomez is the chief executive officer of Starlight Runner Entertainment, a production company based in New York City that specializes in the extension of intellectual property across multiple media platforms – a technique called transmedia storytelling. His company works with executives and creative visionaries at movie studios, television networks and video game publishers to maximize the value of their entertainment properties by extending their story worlds across multiple media platforms – including print.

     
  5. Digital Finishing Changing Postpress Paradigms
    In the last 30 years, digital printing has grown at a very fast pace. Offset printers – commercial and packaging – became early adopters to digital technology and the optimization it offered. But, after an item was printed, the digital processes came to a stop, and highly skilled employees took on the task of completing time-consuming finishing techniques. From diecutting and creasing to foil stamping and UV inkjet, game-changing technology is starting to shift paradigms in the print finishing world and improve the bottom lines of its users.