PRINTING United Alliance, Fairfax, Virginia, a member-based printing and graphic arts association, has announced that registration has officially opened for PRINTING United Expo 2021, taking place Oct. 6-8, 2021, at the Orange County Convention Center (OCCC) in Orlando, Florida.
New this year is a three-phase Expo experience, which provides access to even more education, new product debuts and more, for the industry around the globe. Registration for PRINTING United Expo 2021 grants access to all three portions of the event — Expo Preview, Expo Live and Expo Wrap-Up.
The first part of PRINTING United Expo takes place online and gives attendees the world over an opportunity to see and hear what to expect in Orlando. Called Expo Preview, this portion of the event will go live this summer.
PRINTING United Expo Live takes place at the OCCC in Orlando on Oct. 6-8. Attendees will experience one million square feet of solutions across all industry segments, networking opportunities and events, and best-in-class educational sessions presented by top thought leaders.
Expo Wrap-Up takes place virtually immediately after the live Expo with an opportunity for attendees to dive further into any areas that may have been missed during the live event.
The first all-segment, in-person event in two years welcomes major new products from participating companies, including 3M, Agfa, A-Plus Printing, Canon, CWT Worktools, Durst, EFI, Epson, Fujifilm, GSG, Heidelberg, HP, Komori, Konica Minolta, Kornit, M&R, MBO America, Mimaki, Muller Martini, MultiCam, Nazdar, OmniPrint, Ricoh, RISO, RMGT, Roland DGA, Stahls’, Standard Finishing, StratoJet, TVF, Ultraflex, Vanguard, Zünd and more.
Special show highlights and Expo floor areas include:
Apparel zone on the show floor
The PRINTING United Expo show floor features a lively Apparel Zone, where attendees can make their own show T-shirt, grab a drink at the café, listen to live podcast broadcasts from leaders in the space — including Aaron Montgomery and Terry Combs (“2 Regular Guys”) and the Promo Marketing PM podcast — and more.
Education for the masses
In addition to the excitement on the show floor, leading educational sessions will be accessible online during Expo Preview, on-site in Orlando during Expo Live and after the event during Expo Wrap-Up. Featured sessions include topics covering economic trends and outlook analysis to equip printers with the necessary information to understand issues that have affected their businesses from the pandemic and how to navigate challenges; growth markets and opportunities by market segment; planning for profitability; sales and marketing insight; and convergence and diversification. A dedicated track of sessions also will be presented exclusively in Spanish.
Mark J. Subers, president, PRINTING United, said the Alliance has been talking to industry leaders and partners the entire way to understand how these events can best serve them. While virtual events kept everyone going during the past challenging year, the feedback the organization continues to hear is that people want to be together to begin getting back to business. In fact, according to a recent study conducted by Association Insights, 94.7% of respondents indicated that large industry tradeshows are important or essential.
To register for PRINTING United Expo 2021, which includes access to all three new event experience areas, visit PRINTINGUnited.com. For event sponsorship opportunities, email Jack Noonan, PRINTING United Alliance VP of business development, at jnoonan@printing.org.
Special note
PRINTING United Alliance is dedicated to keeping event attendees, sponsors and exhibitors safe. As health and safety are of utmost importance to our organization, and guidelines are subject to change at any time, updates to the company’s health and safety policy will be shared here.
