FSEA and APTech New Event – Amplify – Generating Praise and Excitement

AmplifyThree-day event will bring together key players in the print finishing value chain, from designers and creative agencies to specialty effects technicians, print finishers and decorators, mailers and more.

The Foil & Specialty Effects Association (FSEA) and the Association of Print Technologies (APTech)’s announcement last month of their new event – Amplify – The Finishing, Packaging and Design Event, taking place June 14-16, 2022, in Minneapolis, Minnesota – has been generating an enormous amount of buzz in the industry.

The initial reaction has been off the charts. “I have received several phone calls and emails from industry members who are excited that we’re producing an event that is specific to finishing and embellishment technologies,” stated FSEA Executive Director Jeff Peterson. “Combining FSEA’s ability to reach the finishing, binding and embellishment side of the printing industry along with APTech’s vast reach with the commercial print and packaging side, we are confident we will offer a targeted event that is of interest to a variety of segments, including folding carton manufacturers, print finishers and binders, greeting card producers, commercial printers, label manufacturers and more.”

“I am truly excited about the opportunity the new Amplify event and conference will provide. It will be an excellent way for printers, finishers and designers to gain critical insights into the everchanging and evolving world of digital print, digital finishing and techniques for designing with these new possibilities,” affirmed Myron Werner, director of sales – Packaging and Print, at North Carolina-based KURZ Transfer Products. “With COVID-19 slowing us all down, this event will allow many to explore these new processes ‘hands on’ during the Technology Zone demonstrations and discover new techniques to deliver designs to the market faster than ever. These evolving technologies are providing new concepts and opportunities never possible before, and it’s time to see them all under one platform in one place. Amplify fits the need.”

“Print and packaging designers strive to catch the eye of the consumer, and commercial printers need their customers’ printed products to excel,” said Thayer Long, president of APTech. “Amplify will be the venue to showcase the accomplishments, best practices and innovation happening in the print finishing industry.”

To learn more about Amplify or to reserve exhibit space, visit

Welcome to new FSEA members!

  • Litho Press, Inc. (Indianapolis, Indiana)
  • Crossmark Graphics, Inc. (New Berlin, Wisconsin)
  • TPC Printing & Packaging (Chattanooga, Tennessee)
  • Phillips Graphic Finishing (Manheim, Pennsylvania)
  • Niagara Label Co. (Akron, New York)
  • Mammoth Labels and Packaging (Grove City, Ohio)
  • KBB Bindery (Kansas City, Missouri)
  • Vantage Merchant Services (Parkville, Missouri)
  • Gietz-Vinfoil Americas, LLC (Homer Glen, Illinois)
  • Fathom Optics (Somerville, Massachusetts)
  • Case Paper (Harrison, New York)
  • Monadnock Paper Mills, Inc. (Bennington, New Hampshire)
  • Nosco (Pleasant Prairie, Wisconsin)

FSEA Continues Work on Green Initiatives

Sustainability and recyclability are center stage in today’s world, and the addition of any decorative process to a printed product can lead to questions from printers, designers and end users. The FSEA has taken a proactive approach in answering those questions with the development of a special section on the FSEA website on sustainability. The page includes links to several resources, including the FSEA Repulpability Study recently conducted in conjunction with the Georgia Tech Renewable Bioproducts Institute, a new study commissioned by Eagle Systems on cold foil repulpability and recycling, and information on the Design Guide from the American Forest & Paper Association that includes a reference to the FSEA Repulpability Study. 

A great deal of the current work on sustainability and metallic decorating is being accomplished through FSEA’s Sustainability Committee. The committee is helping FSEA work through these challenges and educate brand owners and consumers on the truth as it pertains to metallic decorating and other embellishments. 

The Sustainability Committee includes these members:

  • Dennis Bacchetta, Diamond Packaging
  • Mike King, Eagle Systems
  • Eric Longnecker, Diamond Packaging
  • Scott Tacosik, Kurz Transfer Products
  • Rob Watts, McClean Packaging
  • Kennon Woodward, American Greetings

FSEA will keep its membership updated on further developments as it becomes available. Bookmark the Sustainability and Green Initiatives page at to stay up-to-date on the most current information.