Rollem’s Insignia Diecutting Systems

Edited by Cori Watkins, editor, PostPress

Rollem’s line of Insignia diecutting systems offer a modern option to traditional methods of diecutting. Flexible diecutting systems provide the advantage of reduced and streamlined makeready processes compared to the conventional diecutting methods. While the traditional machinery requires skilled operators to perform complicated procedures to achieve the desired cutting results – skilled operators who rapidly are departing the workforce and leaving a void of technically capable machine operators – the more contemporary machines like Rollem’s Insignia offer simplified operation with the use of flexible dies and a faster learning curve for unskilled operators.

The Insignia enables very quick changeover times and efficient processing of short-run work. It will diecut along with related functions, such as partial cutting, creasing and embossing. Insignia has an automatic waste stripping unit to divert the matrix of the sheet, leaving only the finished product with no extra manpower. It is integrated with either a slow-moving conveyor for easy off-loading of the product or a StackMaster receding stacker delivery. It also can operate inline with folding/gluing units for a single, uninterrupted finishing line, such as flat sheet in folded/glued box out, all with one operator.

The flexibility of Insignia’s design, as well as its multi-function capacity, makes it ideally suited to meet the converting demands for a wide range of printing operations. It is capable of handling shorter runs and repeat jobs while also being able to output runs in the hundreds of thousands due to its heavy-duty, production-built design.

Advantages of Diecutting Systems

The Insignia line includes features allowing the user to convert unlimited products with just one machine and just one operator. It easily handles common products, such as shaped photo, greeting cards, door hangers and presentation folders, while providing the ability to expand offerings into the packaging sector as well. Folded cartons, card carriers, insurance ID cards and industrial component overlays are just a few products guaranteed to add value when produced on the Insignia diecutter.

An additional benefit of the diecutting system is its faster turnaround time – given that the majority of customers need their work completed yesterday. Most Insignia customers develop a ‘flex-die’ library, allowing them to sell products already sized to their existing dies (i.e., 5″ x 7″ postcards, mailers, ID cards; most of which have standardized sizes). Thus, the return on investment on the flexible die is met quickly as the customers continue to generate profits with the longer lifespan of flexible dies.

The Insignia line is offered in four model sizes, from 20″ x 15″ up to 30″ x 24″, guaranteeing a diecutting solution for all press sizes. The Insignia6 and Insignia7 machines are offered in a ‘dual magnetic H’ model, which utilizes two flexible dies running as a male/female paired set-up to channel score or emboss substrates. Alternately, the “H” function accommodates a single upper die, utilizing a lower solid ‘blanket’ or ‘jacket’ die on the bottom cylinder to function as the cutting surface when strictly cutting is desired. The “H” feature offers the operator the benefits of using paired die sets or a single die, depending on the product. This versatility of functions is a valuable feature on the Insignia H models.

A recent addition to the Insignia line is the PLUS feature. This package is ideal for digital print users who change jobs frequently. The touchscreen interface allows for quick and efficient training of operators and user-friendly machine operation. This package includes batch sequencing – either variable, code-based or static. Bar code reading is another optional package.

Customer Feedback

Many customers who have converted to flexible diecutting now have purchased multiple units and, in some cases, replaced several platen diecutting presses with two to three rotary systems while producing more throughput with less labor.

Curtis Howells of Consolidated Printing stated, “We love our Insignia and could not be happier with its ease and functionality.” The quick changeover of the Insignia maximizes efficiency when running customizable diecut event tickets, souvenir tickets, credentials and parking passes with its quick simple operation.

Made in the USA

Rollem is especially proud of the fact Insignia is manufactured in the US. The accomplished team of sales, service and support are invaluable to the customer. Rollem will install the diecutters, train the operators and assure the owners that they always can reach the diecutting team for questions.