by PartnerShip^®

Whether you’re a frequent tradeshow exhibitor, an occasional exhibitor or a show organizer, planning for the event inevitably begins with a long list of “to-do’s.” Companies spend months carefully considering booth design, literature, show floor strategy and giveaways. But one thing is for certain, these plans hinge on the show and conference materials arriving at the event – on time and in good condition.

Here are some quick tips to consider:

• Use a transportation partner that has a dedicated tradeshow shipping department – Tradeshow shipping is a unique line of business in the freight transportation world, so pick a partner that specializes in getting to know the logistics of your event.
• Who’s watching your shipment? – The success of your business can hinge on your success at a large tradeshow or event, so pick the partner that’s going to track your shipment from the time it leaves your dock to the time it gets to the show.
• Money isn’t everything, but… – You don’t want to end up spending all of your hard-earned profits from the show on freight, but you want to make sure that you don’t jump at the lowest offer if it’s a carrier that you’ve never heard of. “Bob’s Trucking” may be offering you the lowest shipping rate, but make sure you won’t be charged additional fees that you didn’t know about, such as “wait time” and “lift gate” fees.

Tradeshow shipping doesn’t have to be confusing or difficult. Click here to download an electronic white paper that has some good tips on tradeshow shipping.

PartnerShip^® manages the Foil & Specialty Effects Association’s Shipping Program. For more information or to enroll, email sales@PartnerShip.com or call 800.599.2902.