Scodix, based in Rosh HaAyin, Israel, is expanding its team and business development infrastructure with the appointment of three new people. The company says this is in response to growing demand for more economical and sustainable embellishment printing.

Xavier Bastie has been named sales manager for France and all French-speaking countries. Bastie will be responsible for expanding Scodix’s footprint in the French market. Paolo Tettamanti has been named Italian sales manager. Tettamanti will lead the company’s sales efforts in Italy. Slawomir Iwanowski has stepped into the role of global channel director.

“We are thrilled to welcome Slawomir, Paolo and Xavier to our team,” said Mark Nixon, EVP sales and marketing. “Their extensive experience and knowledge of the industry will be invaluable as we continue to grow our business. Since we introduced the larger B1/41-inch format some time ago, and now with the quality boost we’ve given to Scodix Foil™, we need the additional support to meet the needs of packaging and publishing printers. Our team is set on the path to disrupt analog embellishment methods.”

Learn more at www.scodix.com.