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      PostPress

      Print Decorating, Binding and Finishing

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      • Amplify

        Harris & Bruno to Showcase Digital Embellishment Solutions at Amplify 2025

        May 19, 2025

        Press release submitted on behalf of Harris & Bruno International

        Harris & Bruno International, Roseville, California, is excited to announce its participation in Amplify 2025, the premier event dedicated to print finishing, packaging, and design. The event will take place from June 10–12 at the Donald E. Stephens Convention Center in Rosemont, IL.

        At booth #4544, Harris & Bruno will present its latest advancements in digital embellishment technology, featuring the ZRX Digital Embellishment Press and the ZRW Coater for High-Speed Web. Attendees will have the opportunity to explore samples that demonstrate the capabilities of these systems, including two projects anticipated to receive Gold Leaf Awards:

        ● Sylvamo Brand of Catalogues Cover: This piece showcases the patent-pending xMatte effect, delivering an emboss-like finish without the need for traditional embossing techniques.
        ● Bruno Cellars Wine Box: A luxurious packaging solution featuring red foil, gold foil, spot gloss, and the xMatte effect, all produced using the ZRX system.

        In addition to the exhibit, Ryan Moskun, Marketing Manager at Harris & Bruno, will participate in the panel discussion “Designing for Digital Embellishments and Production Flow,” sharing insights into integrating digital embellishments into production workflows.

        Amplify 2025, presented by WhatTheyThink and the Foil & Specialty Effects Association (FSEA), brings print finishing and embellishments to the forefront, showcasing brands, products, and processes that raise the standard for foil and coatings, die-cutting, folding and gluing, binding, direct mail, and more.

        For more information about Harris & Bruno’s participation in Amplify 2025 or to schedule a meeting during the event, please visit www.harris-bruno.com.

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