Press release submitted on behalf of Taktiful and Konica Minolta Business Solutions U.S.A.
As the print industry evolves at warp speed, Konica Minolta Business Solutions U.S.A., Inc. (Konica Minolta), Ramsey, New Jersey, is doubling down on its commitment to helping printers stay competitive, profitable, and future-ready. In partnership with embellishment specialists Taktiful, Melbourne, Florida, the company has launched a powerful new eBook: “How to Make Your Prints POP.”
More than just a glossy inspiration piece, this free digital guide was built with one clear goal in mind: help printers elevate their offerings, command better margins, and protect their businesses from commoditization. Whether you’re just getting started with digital embellishment or looking to level up your strategy, this step-by-step resource offers an accessible roadmap for doing print that doesn’t just look better, it performs better.
“Today’s customers are more cost-conscious than ever, and that pressure is felt across the entire print ecosystem,” said Frank Mallozzi, President of Industrial Print at Konica Minolta. “Printers need real strategies to drive profit, and embellishment delivers. It elevates the perceived value of print, enabling premium pricing and stronger margins. This isn’t just about adding flair; it’s about turning print into an experience customers will pay more for. This ebook shows how embellishment can be a true differentiator in a competitive market.”
How to Make Your Prints POP covers:
• A straightforward intro to digital embellishment technologies
• Best practices for design and file prep across foil, raised UV, spot coatings, and textures
• Tips for marketing and confidently selling high-value upgrades
• Real-world ROI examples that prove embellishment sell
• Production workflow guidance to avoid costly errors
• Pricing strategies that go beyond cost-plus thinking to focus on value delivery
Konica Minolta initiated the project to support printers navigating a shifting marketplace, where customers increasingly expect more tactile, high-impact experiences – and where print providers must find new ways to stand out and build loyalty. By teaming up with Taktiful, a known leader in the embellishment space, the ebook strikes the perfect balance between education and inspiration.
“Our goal wasn’t to produce another manual. We set out to create a guide that shows printers how embellishments can go beyond decoration to become a true engine for business growth,” said Kevin Abergel, founder of Taktiful.
And while the content is rooted in practical advice, it never loses sight of what makes embellished print so exciting in the first place: its ability to create emotional, memorable experiences. From the neuroscience of touch to clever ways of presenting premium finishes to budget-sensitive clients, the guide keeps the printer’s bottom line front and center.
With chapters like “Selling Embellishments Like a Rockstar” and “The Secret Power of Touch,” the ebook balances playful language with deep industry knowledge. It’s written for professionals who want to differentiate their offering, inspire their clients, and drive higher margins – without getting lost in technical weeds.
Download the full ebook for free from Konica Minolta’s website.
About Taktiful
Taktiful Software Solutions is the print industry’s premier think tank for digital embellishment strategy, training, and software. With unmatched expertise in tactile, value-added print, Taktiful empowers print providers around the world to elevate their offerings, sharpen their sales approach, and unlock new avenues for business growth. Find out more at taktiful.com.
About Konica Minolta
Konica Minolta Business Solutions U.S.A., Inc.’s (Konica Minolta) journey started more than 150 years ago, with a vision to see and do things differently. The company partners with clients to Give Shape to Ideas by supporting their digital transformation. Its business technology offerings include IT Services, intelligent information management, video security solutions and managed print services, as well as office technology and industrial and commercial print solutions. 2025 marks Konica Minolta’s 20th anniversary in production print, for which it celebrates “20 Years of Excellence, Innovation and Impact,” and continues to lead the way in digital commercial printing.
This year also commemorates 20 years of Konica Minolta’s bizhub brand. Over the past two decades, the bizhub series has revolutionized office technology and redefined how businesses operate. It has continuously evolved to meet the needs of modern workplaces, fueled by advances in technology and a commitment to innovation. Konica Minolta is proud to be ranked on the Forbes 2025 America’s Best Large Employers list, included on CRN’s MSP 500 list numerous times; recognized as the #1 Brand for Customer Loyalty in the MFP Office Copier Market by Brand Keys for eighteen consecutive years and presented with Keypoint Intelligence’s BLI 2025 and 2021 A3 Line of The Year and BLI 2021-2023 Most Color Consistent A3 Brand Awards for its bizhub One i-Series. For more information, please visit Konica Minolta online and follow it on Facebook, YouTube, LinkedIn and Twitter.