by Melissa Larson, contributing writer, PostPress Embossing is a technique that is straightforward enough to be done at home by scrapbookers and other crafters with readily available tools, yet still sophisticated enough that specialized printers and print finishers advertise their abilities to accomplish multi-level designs and images. An embossed image can be as simple as … [Read more...] about Multi-Level Embossing Kicks It Up a Notch, Reaches New Depths
2018 Feb/Mar
Print and Paper in a Digital World – Consumer Preferences, Attitudes and Trust
by Phil Riebel, president, Two Sides North America, Inc. From financial transactions to reading the news or a magazine, the world is moving rapidly toward an electronic interface. But is this actually what we want? A 2017 survey commissioned by Two Sides, "Print and Paper in a Digital World," examined the preferences of US consumers for print vs. electronic over a wide range … [Read more...] about Print and Paper in a Digital World – Consumer Preferences, Attitudes and Trust
Strategic Planning
PostPress Rarely is success stumbled upon by accident. Instead, it's the result of careful, focused planning that identifies direction, market and strategies to achieve goals that also have been deliberately set. How many business owners today are taking the time to study, assess and understand their companies' strategic plans? And, how many are expending the effort necessary … [Read more...] about Strategic Planning
The Good, Bad and Maybe Ugly Sides of the Tax Cut
by Chris Kuehl, managing director, Armada Corporate Intelligence As readers must be aware, it is the job of the economist to point out the dark cloud that accompanies every silver lining. No good deed goes unpunished, and they don't call us dismal scientists for nothing. Now that I have set the tone, we can discuss the impact of the tax cut and what the various phases will … [Read more...] about The Good, Bad and Maybe Ugly Sides of the Tax Cut