by Dianna Brodine, assistant director FSEA Each year, the staff at the Foil & Specialty Effects Association (FSEA) begin tossing design ideas around for the organization’s Sourcebook. As the association representing those who excel in enhancing print products, the FSEA’s annual directory of members and suppliers must reach a high bar when it comes to cover appeal. In … [Read more...] about Membership Directory Designed to “Spur Imagination”
Articles
One-on-One Meetings Matter More Than You Know
by Kate Zabriskie, president Business Training Works, Inc. There are only two of us in my department. Why should I bother with a formal meeting? We sit right across from each other. I tried meeting individually with my direct reports, but they had nothing to talk about. Besides, we’re all adults. We know what we’re supposed to be doing at work. I see my direct report about … [Read more...] about One-on-One Meetings Matter More Than You Know
The Soft Touch: Haptics Enhance Print and Packaging
by Chris Davis, IST America, and Volker Selg, IST Metz Haptics and sensory effects have gained popularity. Why? Sensory experiences are very prevalent in how we interact – even more so on items that we buy. Explained in another way, sensory inputs influence our purchasing decisions. The combination of what we see, smell, hear and feel creates emotions. Consumers often choose … [Read more...] about The Soft Touch: Haptics Enhance Print and Packaging
Association News
FSEA to Host Binding Summit 2019 in April FSEA’s Binding and Loose Leaf Division will host the inaugural Binding Summit on April 30, 2019, at the Cobb Galleria Centre in Atlanta, Georgia. The one-day event will take place prior to the opening of Odyssey Expo 2019, providing the opportunity for bindery owners and managers to gather for education and networking specific to the … [Read more...] about Association News
THERM-O-TYPE’s Glue-Tech SA-1420
by Katy Ibsen, editor, PostPress, and Chris Van Pelt, THERM-O-TYPE THERM-O-TYPE Corp., Nokomis, Florida, introduced the Glue-Tech model SA-1420 sheet-to-sheet gluing machine at PRINT 18 last fall. Glue-Tech provides a unique alternative for printers producing thick printed products with cohesive papers or manual gluing. Most digital printers can only print on sheets up to … [Read more...] about THERM-O-TYPE’s Glue-Tech SA-1420
Industry Influencer: Greg Maze
As the senior brand manager of packaging and retail solutions at Neenah, Greg Maze has seen the evolution of paper trends as he has spent the better part of three decades with the 140-year-old paper company. Maze credits Neenah’s innovation and its mastery of papermaking to the company’s legacy. Today, the company has diversified its offerings, which Maze oversees, while … [Read more...] about Industry Influencer: Greg Maze
Trends Presentation Products Reaches New Heights with Wine Box
by Lara Copeland, contributing editor PostPress High above the Sonoma valley, a nearly 300-acre winery is spread across the western slope of the Mayacamas Mountain Range in California. Here, distinctive wines are crafted to represent the unique appeal of the property. Recently, the winery needed a high-end wine box to launch its new wine branding. For this job, Trends … [Read more...] about Trends Presentation Products Reaches New Heights with Wine Box
DMS Casts a Unique Poster for SweetWater Brewing Company
by Lara Copeland, contributing editor PostPress Although its slogan states, “We’re not here for a long time, we’re here for a good time,” SweetWater Brewing Company, based in Atlanta, Georgia, first hit the beer scene more than 20 years ago. The brewery’s most popular beer, 420 Extra Pale Ale, was named the first time it was ever brewed – April 20, 1997. Head brewer Nick Nock … [Read more...] about DMS Casts a Unique Poster for SweetWater Brewing Company
Far Out – Ross Printing Takes Cannabis Label to the Next Level
By Brittany Willes, contributing editor PostPress “A lot of the time, it comes down to the packaging. We see it all the time with the wine market – once customers have a price point and budget in mind, they often gravitate toward whichever style of label they like best. We’re starting to see that same trend in cannabis retail,” stated Eric Smith, general manager for Ross … [Read more...] about Far Out – Ross Printing Takes Cannabis Label to the Next Level
Foiling the Forgers – Hot Stamping Foil Adds Security to Documents
by Mark Filby Security Foiling Limited Hot stamping foils have long been used to create stunning visual effects for all types of printed materials, including folding cartons, labels, greeting cards, stationery and much more. And, although foils have been used for many years for security applications, the concerns in the marketplace with counterfeiting of all types of … [Read more...] about Foiling the Forgers – Hot Stamping Foil Adds Security to Documents